Tag Tracks
A mini container and train bed diorama, with unique graffiti inspired alphabet stencils, and markers + blow pen spray can bundle.
From the streets to your desk: graffiti made collectable
The Product
Tag Tracks is a three-month, industry-sponsored project developed for Moose Toys, a global toy company known for creating highly collectible, trend-driven brands. The project set out to create a toy that felt collectible, customizable, and authentic, resulting in a graffiti-inspired mini container and train-bed model designed for creative self-expression.
Each Tag Tracks product comes with a spray-pen tool and graffiti alphabet stencils that allows users to paint and outline their model like real graffiti, turning every piece into a unique, stackable collectible built for display, play, and expansion.
Each Tag Tracks box delivers an element of surprise—you don’t know which pen colors, container color, or graffiti-style stencil set you’ll get, encouraging collectability and repeat play. Users can mix and match stencils, colors, and containers across sets, making every build uniquely their own. Tag Tracks is also designed to be licensable, allowing artists and brands to release signature editions featuring custom color-ways and stencil styles tied to their personal visual language.
Here is some of our packaging design.
